By Martha Chikoti Contributor
Go Fresh, a butchery chainstone, has announced the signing of Zeze and Dorothy Kingston as their official brand ambassadors in a launch event .
Now Go fresh brand ambassadors
The 12-month partnership seeks to emphasize the connection between family, trust, and premium quality meat products that Go Fresh is renowned for.
Speaking at the unveiling, Dorothy Kingston expressed her excitement about the new journey saying as a family-oriented individual, she was thrilled to represent a brand that understands the value of quality and trust.
"This journey is not just about being brand ambassadors; it’s about connecting with families across Malawi through Go Fresh's quality meat products."
Her husband, Zeze Kingston, echoed similar sentiments, highlighting the role of fathers in safeguarding family health.
"As a father, ensuring that what my family eats is safe, nutritious, and of top-notch quality is a responsibility I take seriously.
"Go Fresh aligns perfectly with those values, and I’m proud to represent them," he said.
Le Home presented the Kingstons with a K5 million gift voucher from Go fresh.
Head of Sales and Marketing at Go Fresh, Kadzani Nadziwa handed over a Toyota Voxy to the couple.
"This car is more than just transportation; it’s a symbol of our commitment to spreading the Go Fresh story to every corner of Malawi," Kazuwa said.
Managing Director of Go Fresh, Rehan Kasmani emphasized that their products are family oriented and they are tailor made for the Malawian from all walks of life and people should embrace it as their own.
The event, hosted by award-winning TV personality Priscilla Kayira.
Among the attendees were representatives from Sana, Chipiku, and Sanam, which will now stock Go Fresh products, ensuring their availability across the country.
The event concluded with a surprise performance by Zeze Kingston, who delighted fans with his hit songs, creating a lively atmosphere. The Kingstons also handed out gift hampers to influencers, including Gilbert Kamaliza, Ida Chicker Chabs, Mariana Mkomba, and Umatha Daily, acknowledging their positive societal impact and enlisting their support for the Go Fresh campaign.
Commentaires